Song Hye Kyo models for Laneige Cosmetics
Saturday, 1 March 2008
If there is a Korean celebrity that I adore, it has to be the naturally beautiful Song Hye Kyo (宋慧乔). Just look at how gorgeous she looks in this new set of photos for Laneige and you’ll know why.
So it’s little wonder that the number one cosmetic brand in Korea has picked her as their new model to replace Jeon Ji Hyun who was the in-house model for Laneige since January 2004.
According to Laneige’s spokesperson, Song Hye Kyo was picked because of her transparent, clean skin and alluring eyes. “She is the best actress to match well with Laneige’s recently more sophisticated and chic image as well as Laneige’s pursuit of becoming a premium brand.” In fact, Laneige officials were said to be pleased with her various poses and facial expressions during the photo shoot, proving that she’s the best choice to match with Laneige’s sophisticated and chic image.
And judging from the photos, it also looks like Laneige will continue with more episodes based on the story of the makeup stand.
Laneige 2008 Spring Collection Snow Bloom
While waiting for the new TV-CF, you can now catch Song Hye Kyo endorsing Laneige new snow spring collection known as Snow Bloom under their Snow Crystal makeup set on their website.
Laneige Snow Bloom is a limited edition that consists of the Snow Bloom Finishing Powder which is a finely-milled loose power consisting of 68% natural mineral powder, Snow Bloom Blusher comprising five colors and Snow Bloom Eye Palette with four pastel color gradations in snow-green, snow-yellow, snow-peach and snow-brown.
Laneige targets women in their 20s and their skincare and makeup products which stresses moisturizing effects based on their water science are sold in Korea, parts of Asia and even in Russia. One of their current best seller is their Snow Crystal Dual Foundation which is an all-in-one foundation and concealer. It is said to be very hydrating, long lasting, and provides light and glossy finish to complete the skin as smooth as ceramic.
Picture credits: popseoul.com
© www.vivawoman.net copyright notice
_______________________________________________________
Stumble This | 
Get Email | 
Subscribe to RSS
Posted in Korean | 5 Comments »
previous post: NeoStrata AHA & PHA range now at Guardian
next post: Vintage dresses that are funky, not dodgy
Related Posts
- Jeon Ji Hyun: Laneige Makeup Stand
- Kumikyoku Spring/Summer 2009 Collection
- Shiseido Maquillage 2008 Autumn Mode Mix
- Classy smart casual Japanese fashion wear
- DIY Beauty: Song Hye Kyo’s skincare recipes
March 4th, 2008 at 6:15 am
the most beautyful girl is Song Hye Kyo (宋慧乔)…. talent & beauty together, I´m waiting for her new movie Fetish, I´ve saw everything about her films and tv-series , that´s why I´m able to say this, may be her firts scripts were not so good but she acted very well,then whit full house.. oh my God! It was the best tv serie to me, I don´t know why in México In mexico has not been transmitted by open tv … Well althuoght she is very famous here, Some people are only beginning to be impressed with its series of full house… 안녕히 가세요.
[Annyeong-hi gaseyo.] …..bye
May 11th, 2008 at 3:14 am
this girl is so beautiful, every look suits her. i saw a picture of her somewhere (modeling for lavushka cosmetics or something, don’t remember), where pastel green shadow went from her lids all the way up to her eyebrows (which were unplucked and thick)..she looked so so so stunning there m.a. that i HAD to look her up. (am envious)
December 19th, 2008 at 9:02 pm
song hye gyo is so cute,
i wanna to be like her too,,,
hahaha ;D
nez: Yeah, me too.
December 29th, 2008 at 11:05 am
she is very beautiful. I like her.
ann: Yes, she’s beautiful.
June 3rd, 2009 at 2:47 pm
song hye kyu you my idol……
i like you