I’m sorry. I owe you who keep coming back here expecting a new post but not getting any an apology. I’ve been such a bad blogger with my sporadic postings.
I did a count and realized I’d published less than 20 blog posts last year. I’d committed in my head to blog at least once a week but I just couldn’t. Was I THAT busy? Well, not exactly.
The truth is…Iâ€™d lost the heart to blog here. There was a time when blogging was forefront in my life. I was always thinking about what I can share here. But not anymore.
After 13 years of blogging, 10 of which I’d spent on this blog, I’ve worn out my blogging mojo. Iâ€™m no longer as inspired to blog about beauty. My perspectives have changed. So have my priorities.
A number of factors have also contributed to my blogging lethargy. The chiefest being the demands and pressures that have crept up insidiously on me over the years.
Some of the demands are self-imposed. Like…to stay at the top of the game with high traffic. To beat the ever changing search engine algorithms. To churn out fresh blog posts at the drop of a hat. To get readers to engage more.
Others are external-generated. Like…expectations from brands when I agree to review their products. Considerations to make when I want to monetize the blog. Challenges of building other social media platforms to promote this blog. Not forgetting the time pressure and the desire to maintain a blog/life balance.
I have a full-time job that keeps me busy in the day and sometimes into the night. This means I need to juggle my free time wisely. Family takes precedence over everything else and as much as I like to write, blogging has to take a backseat.
It’s not that I didn’t try. I did. But I found myself struggling to write late into the night and falling asleep on half written posts. And when weekends came, I felt burdened and stressed when I could nary write a sentence.
I would be lying if I told you I’ve not thought about quitting this space altogether. Well, many times actually! But thank God for fleeting thoughts that dissipate as quickly as they come. I think a part of me also can’t bear to part with something I’d taken 10 years to build.
But really, the time away from this space has helped shaped my thoughts about what I want to do. I’ve decided that not only do I want to continue blogging, I want to enjoy blogging again. Without demands. Without pressures. Without strings attached.
For now, Iâ€™m not gonna commit to anything except to tell you Iâ€™ll still be around. I just hope to be inspired enough to be around on a more regular basis. But I’m not gonna pressure myself into a fixed schedule. If I can blog, I will. If I can’t, so be it. Nobody is going to lose hair over my lack of posting anyway so why stress myself out?
In terms of content, Iâ€˜ll like to write more features that’ll benefit women of my age group. Hey, I’ve even gone ahead to update my tagline to reflect that possibility! But weâ€™ll have to see.
I’m also likely to decline most requests for product reviews. I dislike writing reviews and the discomfort is heightened when I am pressured to produce one just because I was offered some complimentary products. The only reviews I’m more excited to write are of Korean products so that’s what you’ll likely be reading.
Okay, I think I’ve written enough. Thanks for reading this. I wrote all that just to share my thoughts with you before I begin my regular postings again. Some of you have been following this blog for years and deserve some sort of accountability.
Thanks for sticking around. I really appreciate all of you who keep coming back even when I was out of action. Love yâ€™all! ðŸ˜˜