The truth on L’Oreal True Match Minerals

Emma Pei Bei For L'oreal True Match Minerals

I spotted L’Oreal True Match Minerals at Watson’s today and checked it out of curiosity.  Known as L’Oreal Bare Naturale Powdered Mineral Foundation in the other markets, the product was launched internationally with Penelope Cruz as the spokesperson while leading Chinese model Emma Pei or Pei Bei is fronting for Asia.

L’Oreal True Match Minerals is said not to contain any preservative, perfume, oil and is non-comedogenic.  However, according to the ingredient list below, it is not talc-free and apparently also contains Bismuth Oxychloride which can clog pores and irritate the skin for some people.  

Active Ingredients: Titanium Dioxide (3.0%), Zinc Oxide (5.0%). Inactive Ingredients: Talc, Boron Nitride, Dimethicone, Copernicia Cerifera (Camauba) Wax, Cetyl Dimethicone, Trimethyl Siloxysilicate, Triisocetyl Citrate, Aloe Barbadensis Leaf Juice, Tocopherol, Panthenol, May Contain:, Bismuth Oxychloride, Iron Oxides 

I also found out that there are actually six shades under L’Oreal Bare Naturale Powdered Mineral Foundation but only four under L’Oreal True Match Minerals.  Frankly, with only four shades available, I really doubt it possible for everyone to find their true match.  

In terms of  packaging, while I concur that it looks innovative, I thought it was cumbersome and much prefer the normal mineral foundation pots.  And the brush feels terrible.  No way am I going to use those dry scratchy bristles on my face!

So far, there has been a mix bag of reviews about the product.  Some are raving about how great the product is in terms of coverage while others griped about the chalky and cakey feel.  But going by the 3.6 out of 5 rating from 453 reviewers at Makeupalley, I’m thinking the product may not be too bad.  I guess it just depends on the skin type. 

However, I won’t be buying this.  First of all, I’m not hot about the packaging especially the poor quality brush.  Second, the small pot of L’oreal True Match Minerals retails at S$27.90, definitely a lot more costlier compared to the other mineral foundation I’m currently getting online.


  1. Nicole says:

    Very detailed sharing. I enjoyed reading it.

  2. doris says:

    Oh,Loreal also going into minerals ah – but the price point is just not too attractive. You are right – stick to online sites for mineral make up ?

  3. fashionasia says:

    ooh…looks great of it were a blush!!
    ughh…i hate plasticky el-cheapo brushes too! its our face we’re doing here…not sweeping the floor

  4. loreal gal says:

    to me, the brush is good….it help blend the powder perfectly with the face….

    still there’s some spot not well covered…then i use my usual brush…

    loreal gal: Glad it worked for you.

  5. Rez says:

    Bought the Nude Vanilla shade because the beauty consultant at First Aid (Manila, Phils.) said it was the best shade for my skintone and will make me look dark.

    I agree, it did have a smooth coverage and controlled the oil on my combi skin, BUT the brush was scratchy! I think this is a terrible sin for any cosmetic company, given the fact the instructions was to BLEND, BLEND, BLEND in circular strokes. With the kind of cheapo brush built in, good thing my skin didn’t BLEED, BLEED, BLEED. The packaging LOOKS nice, but actual use is very awkward (hard to hold onto the plastic base of brush!). Plus when you try tapping the brush to remove excess powders, the container is too small that the powder flies all over the place.

    Worse, the color on me was ALL WRONG. The worse comments I got: “Why is your face so white?” and “Why did you put make-up? You look prettier without it.”

    Suffice to say, I only used it twice(costs me approx US$24.30!!). GRRRR…

    Rez: Geez…I can understand your frustration. But the brush really looks and feels horrid to me.

  6. eternalvoyageur says:

    Another reason I won’t be busying this is that L’Oreal tests it’s products on animals.

    Great posts, I had been wondering how good these products are. I don’t trust the “mineral” advertising in general, I have already been decieved when I discovered what “mineral” oils really are !

  7. Ferarri says:

    Dont you girls ever use scrubs? The scrub beads, nut shells, etc are much more scratchy than the Loreal mineral brush. I really dont understand all this “cutting my face” stuff about. I find the brush useful in applying and blending the mineral foundation and has no problem with a little scratching. It helps to keep my face smooth as I get a mini scrub everyday.

    And when is talc not a MINERAL?

    Ferarri: Have you tried kabuki brushes? They’re soft. Even those made from animal hair are very soft. Why should we use anything scratchy everyday on our faces when we have better choices? And talc is a health concern for some pple plus other mineral foundation formulations DO NOT contain them.

  8. King says:

    I checked your blog when I searched for true minerals foundation. and I like your blog very much! I wonder if true minerals foundation is good for Asian skin? i can easily get pimples and is very sensitive to foundation. I have used some different kind of foundation before, but the result was that my skin became worse …

    King: Thanks for coming by. I don’t know if true minerals foundation is good for Asian skin. I haven’t tried it and haven’t come across it. Well, from my research, some mineral foundation may contain ingredients that cause sensitivity and some cause skin to become dry. You can read it here: In addition, I covered the ingredients to note for sensitive skin here

  9. loreal says:

    i was thinking about
    buying this prduct maybe
    i should look online…
    thanks for the help ?

  10. Neda Ahmad says:

    I would just like you all to know that L’oriel Paris, AND Cover Girl are two Huge cosmetics companies that no matter how much they claim “Cruelty Free” and “No Testing on animals” They are complete and total liars.

    I just recently did a short Internship with L’oriel paris, where they develop and create these products, and with my own eyes i have seen the unspeakable and shameful truth. This was the reason why i resigned from my internship with L’oriel.

    Since then i have NEVER bought another product from L’oriel and Cover Girl.
    Please, do the right thing and boycott these companies. What they’re doing is a crime to nature itself, and to the world. Also, NO I AM NOT A MEMBER OF PETA. I’m not one of those crazy people.


  11. Lara says:


    I was just wondering what other mineral foundations that you can get for cheaper? Whenever I look, they are all far more expensive than this one!

  12. Sesame says:

    Check out Everyday Minerals.

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