Get a facial detox with NOW European clay powder

I know a number of you like a good facial detox and so today, I’m going to recommend you a really affordable and effective facial detox powder that goes by the name of NOW European Clay Powder. Okay, if you’re anything like me, then you might have asked “what, NOW?” Yeah, it’s NOW, as in NOW Foods with the range of health foods.

100% natural mineral silicate
Anyway, I’m not going to introduce the brand anymore than what I just did. We’ll keep this review short by just focusing on the product on hand. NOW European clay Powder is described as a 100% Montmorillonite, which is a natural mineral silicate that is designed for normal, combination and oily skin types in need of detoxification, as well as smaller pore size. Apparently, this mask will help draw out impurities from the pores and remove debris from under the skin, decreasing pore size and improving skin tone.

Versatile for all skin types
This product reminds me of rhassoul clay that I was using back in 2008. It also reminds me of a dead sea mud mask. It just smells like mud and I’m sure Nermal would have love this as its mud pack. Me? I love it! It’s easy to use: for oily skin, mix 1 tablespoon of NOW European Clay with one teaspoon of water; for dry skin, add a few drops of Jojoba Oil and/or Lavender Essential Oil to the mix prior to applying. Thoroughly cover the face and neck avoiding sensitive areas and the eyes, allow to set for 15-20 minutes, rinse off and apply moisturizer.

Might cause breakout on initial usage
I’m not sure about smaller pore size but for me, the result of using this is a really cleansed face feeling soft and smooth. But I warn you: if you’re acne prone or you haven’t been detoxing your skin for awhile, you’re going to experience some amount of “purging” using this product. I experienced a bit of breakout around my forehead the first time but thankfully, that was all and I now use this about once a week. Anything more, it can become over drying, considering I only add water to the clay and nothing else.

Price and availability
I got this from iHerb for US$4.57. It’s a 170g tub and I expect it to last me quite awhile since I don’t need to use too much each time and I’m using it just once a week. You can also read up the 300+ positive reviews, with many raving and heaping praises for this clay powder.



  1. xin says:

    i love anything that promises deep cleansing! will take a look at this when order from iherb again, my concern is also the skin-drying factor but i need deep cleanse at the same time. maybe replacing water with a thick toner will improve it. i am currently using borghese active mud pack and i quite like it ? does a good job in deep cleansing, and its ready to use in a tube
    xin last post is: Immortalize Your Skin with the New Immortelle Precious Serum from L’occitane

  2. Mai says:

    0h man, Sesame!! U are always making me buy stuff..hahaha. This is definitely 0n my to-buy list!!

  3. Zerlyn says:

    For some reason, when I see the picture, it reminds me of French green clay, which I tried last week, ? Almost the same method, properties, and even colour. As I have dry skin, I add a teaspoon of EVOO. For me, result is immediate after washing, cleaner, tighter, and sort of even out the complexion, which is a nice surprise.

  4. Pranali says:

    in the end aren’t all types of clay supposed to do the same..

  5. Marla says:

    I love clay masks. Currently I am using Origins Clear Improvement Active Charcoal Mask To Clear Pores and I love it.

  6. Juniper says:

    Can I add rose water instead of water?

  7. Sesame says:

    Yeah, a toner or add a few drops of carrier oil.

  8. Sesame says:

    Haha…that’s what other readers are saying too. Ah…and to think I only keep to 2 – 3 reviews at most a week compared to others who post about products all the time. ?

  9. Sesame says:

    Yeah, most clay powder work the same but they might have slightly varying properties.

  10. Sesame says:

    That’s true…they might have varying properties but they mostly cleanse and detox. But this one I like cos the price is really reasonable.

  11. Sesame says:

    Ah…charcoal! I think that’s something I haven’t really been trying.

  12. Sesame says:

    Definitely! I miss rose water…the scent is lovely.

  13. DianaNYC says:

    I have used another powder mask from ‘Now’ ; Red Clay, and was very pleased with the product, I liked the results so much it got me in to a routine of a once a week clay mask ritual. I would best describe it as giving me a brighter complexion, with a noticeable glow. Yes, my skin is always a bit red aftervusing, but calms down within an hour. Sometimes I also add a few drops of a moisturizing oil to the mask, I beleve it cuts back on the dryness the mast can cause.

  14. Sesame says:

    The red clay? Ah…maybe I’ll check it out next when I’m done with this.

  15. Zaggora Girl says:

    Wow looks like a great product! It’s quite cheap too ?
    Zaggora Girl last post is: Happy Halloween from Zaggora!

  16. Audris Tan May Ching says:

    I already buy too much from iHerb on a regular basis. You just added one more item to my shopping cart ?

  17. Alyssa says:

    is this the same as green clay?

  18. Sesame says:


  19. Sesame says:

    Somewhat I think…

  20. Mary says:

    This looks great, I’ve been wanting to try this for awhile. Only I can’t justify purchasing a jar until I get through my Aztec Secret.
    Mary last post is: New product! Honeybee Gardens Lipstick in Aztec

  21. Sesame says:

    Better to finish what you’re using or you’ll be stranded with more products. ?

  22. zzzmadison says:

    Hi sesame, I’ve finally gotten on the iherb train after this review. Is the promo code still applicable? I’m at the checkout page but can’t find where to put in the code…

  23. zzzmadison says:

    hehe, it doesn’t work on the ipad. i’ve placed the order using my comp instead. thanks!

  24. Sesame says:

    During checkout. It is still applicable.

  25. Sesame says:

    Oh just saw this…hope you’ll enjoy the stuff you ordered!

  26. Keidi says:

    Just used this today and i had this burning sensation after like 5-8 minutes, chickened out, and washed it off … Haha. The results are still
    Pretty good though. Seems more radiant and pores are cleaner. Is it normal to feel a tingling or burning sensation?

  27. Sesame says:

    Probably cos of your skin type. Suggest next time, use yogurt mix in and less of the clay powder. It might reduce the sting. That’s if yogurt is okay for your skin.

  28. sunny says:

    Hi sesame, would like to know, other than iherb, whr else can i get this in singapore?

  29. Pamela Gordy says:

    Amazing! Must have. Keep using forever!

  30. Hannah says:

    Wer can I buy this ?

  31. Sesame says:

    At iHerb.

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